Danish Powerhouses Join Forces: Bazoom Becomes Official Partner of Astralis
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Two Danish powerhouses are joining forces — both built on strategy, precision, and the pursuit of top-tier performance. Bazoom, the global leader in link building and SEO visibility, has become the official partner of Astralis, the legendary Counter-Strike organization known for reshaping professional esports.
The collaboration connects two industries driven by data and performance: one mastering visibility in search, the other mastering the world’s most competitive shooter.
Performance Culture — From Search Engines to Servers
Astralis’ journey back toward the top of Counter-Strike reflects the same discipline, focus, and consistency that define Bazoom’s approach to SEO. Both teams are driven by results — every decision backed by data, teamwork, and timing.
“Astralis is one of the most recognized brands globally in esports and is undergoing a strong rebuild toward former dominance,” said Kristoffer Krog, Head of Global Partnerships at Bazoom.
“As the leading brand in link building, we’re proud to partner with a team that shares our hunger to compete and evolve. And since many of us at Bazoom are gamers ourselves — with our own internal Counter-Strike team — this partnership adds a fun and authentic layer to our brand culture.”

Precision and Timing — On and Off the Digital Stage
Much like Astralis perfecting executes round after round, Bazoom’s success lies in precision and planning. Its platform connects brands with nearly 100,000 media outlets worldwide, enabling data-driven link placements that strengthen online authority and search performance.
The partnership will focus on driving new forms of digital storytelling and brand visibility, showing how performance culture can bridge industries. For Astralis, the collaboration means more than logo placement — it’s about aligning with a brand that values analytics, consistency, and impact as much as any top team on stage.
“In Counter-Strike, the smallest decisions — utility usage, map control, timing — define the outcome,” Krog added.
“In SEO, it’s the same. Smart data, relevant strategy, and precise execution are what keep you ahead of the competition.”
Danish Roots, Global Ambitions
Both Astralis and Bazoom represent the best of Danish innovation: reliable, disciplined, and unafraid to compete on a global stage. This partnership is a statement about what happens when performance cultures collide — one built on rankings, the other on results that fill trophy cabinets.
Together, they embody the same core principle: winning through preparation, adaptability, and teamwork.
About Astralis
Founded in 2016, Astralis is a leading esports organization known for its championship-winning Counter-Strike teams and its impact on professional gaming culture. With millions of fans around the world, Astralis continues to set the standard for performance, transparency, and community engagement.
Find more about the team at www.astralis.gg.
About Bazoom
Bazoom is a global link-building platform that connects brands with publishers and media outlets in every niche. Combining technology, strategy, and curated content, Bazoom helps businesses build authority, improve SEO visibility, and achieve lasting digital growth.
Learn more at bazoom.com.